The Hyundai Payment Calculator helps users understand financing and lease costs with an interactive, real-time pricing tool. Users can adjust key factors like down payment and loan terms to see instant estimates, making vehicle pricing clear and transparent.
Challenge
Creating a UI/UX that simplified complex financial calculations while remaining user-friendly and visually clear was a key challenge.
Specific Goals
We wanted to create a seamless and intuitive tool that helps users easily understand financing and lease costs. Ultimately, we aimed to empower users to make informed financial decisions without confusion or complexity.
Key Metrics
Key metrics included user engagement, such as the number of interactions with the calculator and adjustments made to financing or lease options. Tracking conversion rates helped measure the tool’s effectiveness in guiding financial decisions.

